Updated at 10:13 a.m. ET: MOSCOW -- Thousands of people marched in Moscow under Russian flags, balloons and banners on Thursday to back Vladimir Putin's bid to return to the presidency and counter opposition protests that have challenged his authority.
Putin is running for a third term as president in an election on March 4. The 59-year-old is seen as certain to win, but is facing a strong challenge to his authority from a protest movement that has drawn large crowds to its rallies in Moscow.
The Associated Press reported that most of Thursday's participants appeared to be workers paid by or dependent on the state, including teachers, municipal workers and employees of state companies.
$67 payment offered
Some people at the rally told reporters they were promised two days off in return for attending. Many were reluctant to explain why they came, The AP reported.
"I came here with friends. They said they would pay each of us 2,000 roubles ($67)," said a 21-year-old man who gave his name only as Alexander. He and his friends were brought into Moscow by bus from just outside the city.
Putin's campaign team, which portrays him as a strong leader and guarantor of stability, has failed to quell reports that many of the people at pro-Putin rallies are paid or coerced into attending by employers and trade unions.
Motorists protest against Putin in Moscow's streets
Wearing warm hats, scarves and coats on a chilly national holiday, the participants started marching along the banks of the Moscow River behind a long blue banner declaring: "Our vote for Putin."
The atmosphere was festive on Defender of the Fatherland Day, a holiday which honors the armed forces.

Mikhail Voskresensky / Reuters
Thousands of people attended a march backing Vladimir Putin in Moscow, Russia, on Thursday. Russians will go to the polls on March 4.
The AFP news service estimated that 30,000 people attended the rally. However, the BBC cited Moscow police as putting the total at 130,000.
Police were out in force because the opposition communists and nationalists planned rallies in other parts of the capital.
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The communists and nationalists also staged small rallies in several other cities across the vast country of more than 140 million people.
'Join us'
Putin has tried to discredit the protesters by accusing their leaders of being paid agents of the United States working to weaken Russia. His references on Thursday were more subtle as he called on all Russians who "cherish, care about and believe in" their motherland to unite.
"We ask everyone not to look abroad, not to run to the other side and not to deceive your motherland, but to join us," he said from a makeshift stage in a soccer stadium as a light snow fell on his bare head.
But he also warned the West: "We won't allow anyone to meddle in our affairs or impose their will upon us, because we have a will of our own."
If Putin, a former KGB officer, wins the election, he will extend his 12-year rule for another six years. Putin was president from 2000 until 2008, when he was barred by the constitution from running for a third successive term, but has remained dominant as prime minister.
The latest opinion poll this week showed he would win more than 50 percent of the votes on March 4, enough to avoid a second-round runoff. His rivals include nationalist Vladimir Zhirinovsky, communist Gennady Zyuganov and businessman Mikhail Prokhorov, who owns the New Jersey Nets.
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Putin says many people want him to return to the presidency; when he last held the office, Russians enjoyed an economic boom on the back of a surge in the price of oil, Russia's main export commodity.
After initially insulting the protesters who have taken part in opposition rallies sparked by allegations of fraud in a parliamentary election won by his party on Dec. 4, Putin has allowed their main rallies to go ahead.
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But he has accused foreign governments of backing the opposition protesters and has met none of their main demands, including a rerun of December's election, the release of people the opposition call political prisoners and far-reaching political reforms.
The next opposition protest in Moscow is planned for Sunday.
If Putin wins two more terms, he could stay in power until 2024. The opposition protesters say a growing number of Russians feel they have no say in the way Russia is run and that it is bad for any country to be led by one person for so long.
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The Associated Press, Reuters and msnbc.com staff contributed to this report.


Motherland, Fatherland, they need to make up their minds. I don't trust Putin one bit.
Hmmm, how much is this different from our politics? You think we live in a democracy? Who pays to have our politicians elected. Special interest groups, top 1%, etc,etc, sound familiar.
Gee whiz isn't that illegal under the Russian constitution. Using state funds to finance a political rally for only one candidate. This obviously doesn't sound like a honest election in the making again. Sounds like the old communist system. We have only one candidate. all others need not apply.
What a nice little democratic dictatorship hes created over there. He stays in charge, takes a different title. The russian opposition have it right when they say it is bad for a country to be run by the same person for soo long, but Ill go one step further and put that towards career politicians in general. My view is representing your country is not a job, but a duty that some are chosen to perform. It should never turn into a career. Term limits at all levels should be a no brainer.
Obama, if you are planning to use this KGB dog's idea in the future...count me in dude...
You can really gauge the level of enthusiasm of that crowd from the photo.
Votes bribed off for 67$ . Nice .
Look at the "enthusiasm" and smiles of Putin's paid puppets...kinda looks like the "Good Old Days" of the Soviet Union...flashy signs and sad faces..
As the saying goes: People generally get the type of government they deserve...These cowards deserve nothing less...
Nice hatchet job on Putin in the story.But the facts are,over 50% support him.The Communist Party candidate in the poll was at 15%.The very,very,far right candidate was at 10%.So that leaves less than 25% for the other parties.Basically Russia's 2 largest parties are left of center.The others are 2 middle,and 1 further right than anything in the US except the KKK.When the USSR collapsed,Russia went into a economic disaster that rivaled our great depression.The President,while a friendly figure to the West,was another disaster for Russia.Crime was totally out of control,and reached to the highest levels of power.The nation lost respect for itself as a great power.Putin,with whatever his faults,gave Russia back,a government,curbed crime,improved the economy,and gave the Russians back their respect as a great power.
He's russians obama....only worse...but obama's getting there.
If convicts in prison that are there until death didn't get to vote, barrack obama wouldn't be president.Funny that this has never in united states history ever happened until obama was running for president.Thats communism!!!
Look at this mans face...would you let him walk your dog?
Vote for Mikhail Prokhorov,if he becomes president he has the ability to bring great balance and stability to russia as a nation.If he does win i hope he creates a nation that is healthy,wealthy,strong,and can never be torn apart by future presidents.
Oh for the love of God ! Russia has a polulation of 143 million , and while Putin was in presidency , russian politics and economics improved , as well as international alliances and arms power . He won the last elections by a polularity landslide over 60% ! Why on earth does he need to a pay a mere 100 thousand people to attend , or even threaten or coerce them ? is it that impossible to believe that out of 80 million supporters , a 100 thousand showed up on their own ??
The hypocrisy of critizing communism ! The rigid , biased direction of world news never ceases to amaze !!
The Russians in the photo don't look very happy or confident about being there. They are all looking at the ground with frowns on their faces like they are guilty for coming and waiting for $67.
The Associated Press reported that most of Thursday's participants appeared to be workers paid by or dependent on the state, including teachers, municipal workers and employees of state companies.
These are the same democrats who support the Obama regeime...."Give me something FREE and let me be a lazy, selfish, do nothing and expect everything jerk, and I'll vote for you" Crowd....America, this is what we are headed for so you better get you heads out of the sand and get the dem's out in November....